In 1987, Franz Görlich founded NaturElan, following the pioneering herbal natural therapy, regarding product strength as vitality, and leading the R&D team to develop products in combination with German high-tech craftsmanship and natural raw materials. It cultivates locally in Germany, and its brand products are deeply consumed. Those who like it. In 1994, NaturElan Germany established a global direct raw material procurement model, selected global raw materials, and completed the initial scale of the global supply chain in 1996. In 1999, it obtained the international ISO 9001 quality system standard certification.

In 2006, NaturElan German Natu obtained HACCP International Food Production Safety Certification. In 2015, NaturElan, Germany, obtained the HACCP International Medical Device Quality Management System and GMP Drug Production Safety Certification. In 2016, after NaturElan Germany expanded its production base, it expanded its product line for different age groups, with more than 200 products and exported to 48 countries around the world. In 2017, NaturElan German Natu hard capsule technology developed, and brand R&D and production technology further developed.

In 2018, PG-Naturpharma GmbH, which belongs to NaturElan, was acquired by Denava AG International Group, and PG-Naturpharma GmbH developed into a global group enterprise. NaturElan Germany's high-end product line has begun to take shape. In 2019, we re-lay out e-commerce channels and officially entered the Chinese market, enriching extremely important sections in the global market. In 2021, we will enter the China Imported Products Free Trade Zone, optimize the offline store model, enter Donghui Import Cross-border Duty Free, Liaoning Free Zone Line, Zhongying Street Duty Free, etc., and improve the layout of retail scenarios.

In 2023, brand vision will be renewed and upgraded, reshaping the consumer brand experience. In 2023, we will create a global high-quality raw material supply chain strategic alliance to further expand and optimize the production areas of high-end raw materials, including the world-renowned strategic raw material supply chains such as KEMIN in the United States, SaccoSystem in Italy, and AkerBioMarine in Norway. In 2023, Avram Hershko, winner of the Nobel Prize in Chemistry and Academician of the Chinese and American Academy of Sciences, became a NaturElan German brand scientist; in-depth cooperation with internationally renowned R&D laboratories to create professional potential energy, accumulate a large number of product patents, and empower high-end technology for brand products. . In 2023, the newly launched active peptide eye protection product successfully applied Nobel scientific research results to meet the eye protection needs of segmented populations in the field of nutritional products.