Xiaoji was founded in 2015. Since its establishment, it has always been committed to the design and research and development of young people's home appliances, hoping to meet the diversified consumption needs of young people by creating home appliances with superior performance and artistic fashion temperament. After nearly 8 years of development, Xiaoji has become an innovative full-industry chain enterprise integrating design, R&D, manufacturing, marketing and service.

As a new Internet brand, Xiaoji has one or even several home appliances that year become the hottest product of the industry that year. From the first generation of mini drum washing machines and retro refrigerators in 2015, to wall-mounted washing machines, maternal and infant refrigerators, cosmetic refrigerators that should be subdivided and iterated, to washing and drying sets and French styles that aim to improve the happiness of life under consumption upgrades. With large refrigerators, underwear washing and care machines, Xiaoji has completed the upgrade and transformation from the segmented scenes of family life to the construction of multi-dimensional refined refrigerators and care scenarios. Xiaoji has always given users the first impression of quality and beauty, and his industrial design has won many domestic and foreign design awards one after another. The disruptive product design makes Xiaoji, a young brand, deeply loved by young people.

Rich imagination is the brand's active gene and the driving force for Xiaoji's continuous innovation, while strong scientific research strength is the cornerstone of turning imagination into reality. Based on the perspective of Internet+, Xiaoji, which is driven by an innovative business model, has five major R&D centers around the world, and its R&D headquarters are located in Shanghai, Beijing, Hangzhou, Ningbo, Suzhou, Qingdao and other places. It has established a R&D, design, production, manufacturing and marketing center, and has successively cooperated with Tsinghua University's Yangtze River Delta Research Institute and Donghua University to establish an intelligent R&D center and a washing performance R&D center. It has an independent R&D, design, production and sales link. Comprehensive operational capabilities. He invests huge amounts of money in new product research and development every year, has applied for more than 100 invention patents in total, and has participated in the formulation of industry standards for many years. With the product development ideas of "Internet+" and the production strength of "China's Intelligent Manufacturing", Xiaoji has won the favor of well-known investors from different fields in China.