Jiangxi Midea Guiya Lighting Co., Ltd. (formerly Guangdong Midea Lighting Electrical Manufacturing Co., Ltd.) (hereinafter referred to as Midea Lighting Electrical), is a wholly-owned company under Midea Group. It was established in December 2009. Its products mainly include home lighting, commercial lighting, and office. Lighting, outdoor lighting, LEDs, switches and sockets, power converters, low voltage electrical, lighting appliances, etc.

After two years of preparation and development, Midea Lighting Electric has formed a complete product research and development, manufacturing and sales system, including three major production bases of light sources, lamps and electrical engineering, covering a total area of ​​1,000 mu and a building area of ​​more than 200,000 square meters. It has introduced production equipment with internationally leading levels such as Japan and Germany, and produced 200 million energy-saving lamps and fluorescent lamps annually, and more than 50 million sets of lamps and electrical products per piece. Midea Lighting Electric has a strong brand and high-quality products through lean production model, and is recognized by consumers and customers. Its products are exported to more than 30 countries and regions including Europe, South America, Australia, Southeast Asia, etc. It has established a sales network covering all provinces, cities and autonomous regions in China, with more than 40 provincial, municipal and key regional marketing centers and more than 2,000 core distributors, providing high-quality products and services to domestic consumers and users .

Midea Lighting Electric has built core competitive advantages with its advanced management model, brand advantages and a talent team of high-quality talents, and quickly occupied the market. It has a high-quality and experienced R&D technical team of more than 200 people, including more than 10 senior experts from home and abroad. Midea Lighting Electrical management personnel have a master's degree or above, 85% have a bachelor's degree or above, and 96% have a junior college degree or above (including master's degree or bachelor's degree) degree or above. The company relies on a complete IT platform, including advanced management methods and platforms such as ERP, OSM, CRM, eHr, CPD, etc., to ensure that Midea Lighting Electric's system capabilities are in the leading position in the industry.

All employees of Midea Lighting Electric adhere to the corporate purpose of Midea's "creating a better life for mankind", and with the core spirit of "innovation, struggle, fairness and justice, and happy grouping", under the guidance of "being a world-class lighting electrical overall solution provider" , providing customers with comprehensive supporting design and solutions for lighting electrical products, is moving towards the goal of "becoming the number one brand of lighting electrical in China".

As the "key pillar industry" of Midea Group for the next five years, Midea Lighting aims at the goal of 5 billion in five years and strives to be the top three in the industry. The production and sales of energy-saving lamps will reach 1 billion units, becoming a truly industry-recognized leading brand.