MannHaus
MannHaus
The MWH brand has a long history. It was born in Germany in 1901. It inherits the spirit of German craftsmanship, integrates the most humanized design and the most exquisite craftsmanship to create perfect sunny and leisure home products, with balcony space as the entry point. Provide integrated solutions for sunny leisure and home space, advocate innovative spirit, constantly surpass, and provide products that are more in line with consumer needs, allowing people to get rid of their busy, fast-paced daily life and enjoy a leisurely slow life.
Situational sales allow consumers to be immersive in shopping, feel the sunshine and warmth of home, and at the same time reflect the calmness, casualness and leisure of MWH Manhao Home brand! This year, the brand launched 10 high-quality overall solutions with balcony as the core, covering sunny leisure spaces with different themes such as daily leisure, green plants, friends gathering, office, and parent-child; decoration, gardening and leisure furniture are created on single items. Celebrity hits in product categories such as household goods, outdoor home furnishings.
In 2014, Shanghai Youxiang Home Furnishing Co., Ltd. was established in Shanghai as a wholly-owned subsidiary of Yongqiang Group. Its MWH Manhaojia brand is committed to creating the most comfortable and fashionable home products. With the core competitive advantage of providing sunny and leisure home solutions as the product, we create a comfortable and pleasant home lifestyle, so that Chinese consumers can feel the sunny and leisure culture.
In terms of marketing layout, MWH Manhaojia has kept pace with the pace of the Internet+ era and made preliminary attempts in global procurement and new e-commerce models. In the future, it will establish its own vertical purchasing platform to connect big data links to consumption. The market provides efficient, interesting and unique O2O experience.
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