
Long Brand

Long Brand
After years of development, Beixin Building Materials has gradually developed from the original single product to a series of products. Currently, the company has "Dragon Brand" series products, "Lu Ban" series products, "Beixin" series products, "Taishan" series products, and "Jinbang" series products. "Series of products and "Dream Brand" and other products.
As early as 1980, Beixin Building Materials determined that the main product trademark was "Dragon" brand. The pattern design of the dragon logo is reflected in anthropomorphic form. The overall image is full of personality, full of vitality and vitality, symbolizing infinite beauty and hope. Taking "Dragon" as the brand name means not only to become a leading enterprise in China's new building materials industry, but also to become a national brand with independent intellectual property rights and independent brands in the world, and strive to win glory for China. At present, products that use "Dragon Brand" as the product name and trademark of Beixin Building Materials include gypsum board, mineral wool board, light steel keel, painted keel, rock wool, paint, etc.
Beixin Group Building Materials Co., Ltd. (hereinafter referred to as Beixin Building Materials) is a green building new materials industry platform of China Building Materials Group, the Fortune 500. It was established in 1979 and listed on the Shenzhen Stock Exchange in 1997. The company currently has total assets exceeding 30 billion yuan, annual sales revenue exceeds 22.4 billion yuan, and nearly 16,000 employees. With the three major businesses of gypsum board, waterproof materials and coatings, it has 119 domestic and foreign industrial bases, including gypsum board production capacity With a scale of over 3.5 billion square meters, it is the world's largest gypsum board keel industry group and a national innovative enterprise.
Beixin Building Materials adheres to the "mission leading and innovation-driven" approach, giving full play to the dual engines of technological innovation and brand building, and occupying the commanding heights of technology, brand, standards, quality, channels and resources. It has the National Enterprise Technology Center, Academician and Expert Workstation, and the postdoctoral research workstation. As of the first half of 2024, it has had 6,993 authorized patents; it has successfully created the global gypsum board industry's independent brands - Longpai and Taishan, and has also owned "Yuwang" and " Shuyang", "Dream Brand", "Lighthouse", "Garboli" and other well-known brands. Their products are widely used in major national projects, landmark buildings and modern home life such as the Great Hall of the People, the Olympic Games, and the World Expo venues.
Beixin Building Materials takes "green technology quality life" as its mission to promote the greening of the construction, urban and human settlement environment, vigorously develop circular economy, promote energy-saving and prefabricated buildings, from raw materials, production, products, construction, application, recycling, etc. The link creates a green building industry chain with the entire life cycle. Implement the development strategy of "one body and two wings, global layout", strengthen, expand and improve gypsum board and gypsum board +, do a good job in customized whole-house assembly system, build a complete product technology solution, and accelerate the strengthening and expansion of waterproofing and coatings. Focus on the four major regions of Southeast Asia, Central Asia, the Middle East, Europe and the Mediterranean, carry out regional operations and make global layouts. Accelerate the transformation to comprehensive consumer building materials manufacturers and service providers, promote the four transformations of "public decoration to home decoration, city to county and township, base materials to surface materials, and products to services", create a high-quality living environment, and serve the construction of a beautiful people In life, accelerate the creation of a world-class demonstration enterprise with leading innovation and modern governance.
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