Laomeihua
Laomeihua
Mr. Pang Henian, the founder of Tianjin Laomeihua Shoe Store, is from Fuxing, Yixing, Tianjin. After he started a small business in his early years and became an apprentice at Lianxingzhai Shoe Village, Yuyi Street, Tianjin, he accumulated some capital. With the strong support of his father, he decided to look for business opportunities in the bustling Nanshi area at that time.
It was the early winter of 1911. Mr. Pang Henian began to walk on the road from the "three no-couns" section to the Pailou in Nanshi. This stroll lasted for several days, and in today's terms it was a "business investigation." After "business investigation", he saw the footwear market at that time and decided to open a shoe store in the area of Nanshi. There is a very obvious three-story shop at the entrance of Nanshi City, which attracted his attention. The first floor of this store is nearly 30 square meters, and there are two floors upstairs. In terms of transportation, it is well-connected. You can see this store from Dongma Road, Heping Road, Rongji Street and Hailar Road. This is a businessman's mind. Pang Henian gave the owner a gold ingot as a deposit for the gold shop in the middle, and bought the shop three days later. This store is the old American shoe store.
Mr. Pang Henian named the store "Lao Meihua" because of his aunt Pang Meihua's name. The old American shoe store has opened. Pang Henian has very strict requirements on all aspects of the store. First, it requires the clerk to have a standing appearance and a sitting appearance. The standing posture must be upright, not leaning against the container in front and not leaning against the shelves in the back. The guys had a ponytail duster on their shoulders, and they didn't move whether they were tall or bent over during the sale. At the same time, the shopkeeper also has high requirements for the mental outlook of the guys. He must cut hair every week, shaved every two days, and washed his gown every three days. The clerks are all full of energy and are even more proactive and enthusiastic in hospitality. If you encounter a customer who custom-made shoes, draw samples on the first floor, make them immediately on the third floor, and deliver them to your home. Not only that, Pang Henian has stricter requirements for product quality. The upper is made of "Ruifengxiang" good fabric. The thickness of women's leather soles is 3mm, and the thickness of men's leather soles is 3.5-5.5mm. The back-slide shoe grooves should be evenly deep and shallow, and the thread should be sewn by one inch, three and a half needles. In addition, Lao Meihua also has a set of shoe inspection standards. Taking reverse shoe as an example, the finished product inspection standards are summarized as: one positive, two essential, three inaccurate, four clean, five flat, six identical, and seven must. , eight certain.
The common characteristics of the four shoes of Lao Meihua's Kun pointe shoes, camel saddle shoes, embroidered shoes, and Hangzhou Yuan shoes are: they all use handmade "thousand-layer soles", hand-painted, laminated soles, and slender edges. The sole should hold ninety-ninety-one needles per square inch. Anhui ramie is used in summer and Zhangjiakou hemp is used in winter. When operating, strictly follow the operation key points of "the sole is not bad, the needle should be firm, the insoles should be sewn evenly, and the stitches should be uniform" to make the "old Meihua" shoes comfortable, durable and beautiful.
The Kun pointed shoes, commonly known as "Three-inch Golden Lotus", have a bow-shaped bottom and are also called "bow shoes". They are specially made for women with foot binding and reflect their concern for this special group. It is very difficult to make Kun pointed shoes and requires more than 50 processes. Especially the first three stitches for sewing pointed shoes are crucial. Traditional embroidered shoes are a combination of shoe culture and embroidery art, and are handicrafts of the Chinese nation. The upper is carefully embroidered with auspicious contents, such as "magpies climb up to plum blossoms", "carp jumps over the dragon gate", peonies, chrysanthemums and other patterns. The upper is bright and harmonious in color and uniform in needle size. Only by not forgetting history can we open up the future, and only by being good at inheritance can we be good at innovation. On the basis of inheriting the century-old craftsmanship, American-Chinese successfully introduced the ISO9000 certification management system and obtained the import and export rights of China's customs goods. While the variety of footwear patterns and colors continues to innovate, the operation of clothing and clothing products has also been increased.
Lao Meihua established the Huaxia Shoe Culture Museum on Tianjin Ancient Culture Street. In 2011, the company invested in the purchase of the former Tianjin Arts and Crafts Building located on Jin Street, Heping Road. In recent years, in order to adapt to the company's increasingly large sales scale, the logistics warehouse has successfully imported the Wms system and successfully achieved "one sales and one supplement". At the same time, in order to meet consumers' increasingly diverse consumer needs, the company has also established "Xinmeihua" specializing in new Chinese products, and modern payment methods such as WeChat payment have also been vigorously promoted in stores. In order to actively respond to the integration strategy of Beijing-Tianjin-Hebei, while effectively protecting and inheriting the traditional shoemaking technology, the company purchased 13,000 square meters of land in Hebei Province to establish a variety of functions such as absorbing local surplus labor and combining local characteristic industrial tourist attractions. Integrated cloth shoe base.
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