Kason
Kason
Shishi Kaisheng Sports Goods Co., Ltd. (KASON) was founded in 1991. The brand name comes from the sports spirit of striving to win the championship. It means that Chinese badminton athletes will wield Kaisheng's racket, sing and playing with each other, and fight without a fight. Unbeatable. On July 6, 2009, the Kaisheng brand was officially merged into the Li Ning Group, a well-known sports brand in China.
The Kaisheng brand was founded in 1991. The creative concept of the brand logo comes from weapons from the Middle Ages. It is composed of two sets of rich and beautiful blade lines. It has the impact of competition and combat, and complements the brand's sports attributes.
In 1993, Kaisheng's full carbon racket series: PRO888 and PRO808 were launched. Kaisheng has become a brand in domestic badminton production and research and development.
In 1996, Kaisheng products began to be officially sold to Hong Kong, Malaysia, Indonesia and other countries. At present, the Kaisheng brand's footprint has entered Europe, Australia and the Americas in addition to Asia.
On July 6, 2009, the Kaisheng brand was officially incorporated into the Li Ning Group, a well-known sports brand in China, becoming a member of many brands under the Li Ning Group, marking the Kaisheng brand entering a new stage of development.
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