Kanglong Shoe Co., Ltd. is a subsidiary of Aokang Group. It is a private enterprise that has passed the ISO9001 international quality system certification and mainly produces mass casual leather shoes. The company is reorganized by several companies, and has 6 international first-class production lines, more than 1,000 employees, and has established more than 50 branches and offices across the country. Kanglong aims to build the first brand of casual shoes in China, and takes the brand proposition of "relax" and advocates not wearing for work or for requirements. The scale of everything is to feel the most comfortable and realistic, so that you can make yourself feel Remove pressure, have no rules, do not need to be disguised, and be yourself comfortably, and face modern urban life with a relaxed, fashionable, personalized and self-expressive attitude.

"Fashion" and "comfort" have always been the two major goals that Kanglong is committed to achieving. Kanglong's strong design team keeps up with the trend and combines exquisite handicrafts and design creativity in product design with exquisite raw materials and traditional stitching to make it closer to Trendy design and more comfortable materials continue to create the Kanglong brand's strong product strength, and the overall style develops towards urban fashion and personalization.

Brand essence : Feet feeling first

Brand positioning : Chinese casual shoes expert (representative of urban leisure culture)

Brand personality : real and natural, relaxed and pleasant, personal experience

Honors : Since its launch, Kanglong casual shoes have been loved by consumers and have won the "National Quality Inspection-free Product", "China Leather Marking Product", "National Quality Supervision and Inspection Center Excellent Product", and "Zhejiang Province Famous brand products, "the first brand of consumers' first choice in the casual shoe market in China in 2007" and other honors were recognized by the State Administration for Industry and Commerce as "famous protection" in October 2010.

Group background

Kanglong Shoe Industry Co., Ltd. is backed by Aokang Group, with Aokang's advanced management experience, advanced marketing ideas, and a strong design and development team. At the same time, it relies on the "first batch of national inspection-free products" owned by "Kanglong" itself, "The highest honor of the genuine leather logo in China's leather shoes industry" and "National Footwear Quality Supervision and Inspection Center Excellent Products", which integrates design, production and marketing, implements integrated production and sales operations, mainly based on an advanced monopoly system and agency system Supplementary modern marketing ideas to occupy the national casual leather shoes market. Since the official birth of the Kanglong brand on August 9, 2001 to September 2002, more than 400 Kanglong specialty stores have been opened. By the end of 2003, 1,000 Kanglong specialty stores will be opened, with more than 3 million pairs of leather shoes produced and sold annually, and an annual output value of more than 300 million yuan!

Kanglong regards "image first, network first, product first, service first" as his corporate philosophy; takes "customer-centered" as his corporate purpose; takes "mass leisure, quality and beauty" as his corporate philosophy; brand positioning. Let me walk on the road of leisure. A giant dragon in China's leather shoes industry has taken off. As the second largest brand of Aokang Group, "Kanglong" will work tirelessly to build the first brand of casual shoes in China!