JIMMY CHOO
JIMMY CHOO
As a well-known luxury accessories brand in the 21st century, Jimmy Choo has always adhered to shoes as the core of the brand, with aura and charm, showing confidence and style. The brand originated from a private custom shoe business founded by Jimmy Choo , a skilled craftsman who customizes shoes, in the early 1990s in the East End of London. Jimmy Choo's brand company was officially established in 1996. Meanwhile, Mr. Zhou Yangjie's niece Sandra Choi joined the East District Design Studio and served as the brand's creative director to this day.
With sexy tailoring, fashionable design and excellent Italian craftsmanship, Jimmy Choo has won the favor of a number of demanding customers, making the brand's first design series successful. With the goal of establishing and developing a global luxury goods business, Jimmy Choo is committed to attracting foreign investment on the one hand, and actively expanding product types, sales pipelines and branch layouts on the other hand.
As one of the pioneers of celebrity fashion clothing styles, Jimmy Choo is one of the brands that introduced gorgeous shoes and handbags to Hollywood, and the star-studded red carpet is the stage to showcase the brand's brilliant charm. Today, Jimmy Choo has developed into a fashion logo that everyone admires.
It is precisely because it is loved and respected by celebrities that the brand's business has developed rapidly. A series of brands photographed by photographers Mario Testino, Peter Lindberg, Stiven Messi, Craig Mike Dean and photographers Inez and Venud. In the image advertising blockbuster, the model uses a charming strong woman to step on gorgeous high heels and grabs a gorgeous handbag in her hand. It is bold and playful and full of dramatic effects, interpreting the brand's charming unique image.
Expanding retail business has always been the group's main development strategy. Jimmy Choo's first store was opened on Motcomb Street, London in 1996, and the brand also sets up sales points in a number of famous selected department stores. In just two years, the group has expanded its sales network to the United States and opened two branches in New York and Beverly Hills. In the future, Jimmy Choo continues to expand globally and shop in high-end brands around the world, such as Sloan and Bond Street in London, Montaigne Avenue in Paris, Condotti Avenue in Rome, Madison Avenue in New York, Branches are opened in Fly Hills Roteo Avenue and Ginza in Tokyo.
Jimmy Choo is a world-leading luxury brand. It has a graceful and luxurious temperament, and has the spirit of being fun and daring to make bold breakthroughs. It is famous for its unique fashion style and exquisite craftsmanship, and has become an artistic pioneer in celebrity fashion and red carpet style. Women's shoes are still the core products, including handbags, small leather goods, scarves, sunglasses, glasses, belts, fragrances and men's shoes series. Brand President Hannah Colman and Creative Director Sandra Choi have been guiding the development path of the brand since its establishment. Jimmy Choo has more than 200 stores worldwide, and has entered the world's most renowned department stores and specialty stores.
Jimmy Choo is affiliated to Capri Holdings Limited, a global fashion and luxury group, and is listed on the New York Stock Exchange under the stock code CPRI.
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