
Huaishantang

Huaishantang
The Heluo Kang family used money to win the ambitions of the world and profited to chase the spirit of the world. They started their business in the Ming Dynasty and gradually flourished in the early Qing Dynasty, and entered their prosperity during the Qianlong period. Spreading the three historical periods of Ming, Qing and Republic of China, it was rich for more than 400 years, and it was rich in the three provinces of Henan, Shandong and Shaanxi. It sailed on the six rivers of Luo, Huang, Yun, Yi, Jing and Wei, thousands of hectares of fertile fields, and wealth. Uncountable.
In the 38th year of Qianlong in the Qing Dynasty (1773), Kang Yusheng, the 10th generation of the Heluo Kang family, moved his family to Leng Village, southwest of Huaiqing Prefecture (now southwest of Leng Village, Wen County, Jiaozuo), focusing on the planting and processing of Huai medicine, and founded it. The business name is "Huaishantang".
Kang Yusheng's son Kang Jinlu is smart and good at studying. He is better than his father in terms of planting management and processing technology. It became famous in just a few years, attracting many merchants from all over the country. The processed medicine was selected as tribute by the local government to supply the royal family every year. The name of Huaishantang is becoming more and more popular, becoming a model of Huaiyao family and Henan businessmen. The business has gradually reached Beijing, Hebei, Shandong, Hubei, Hunan, Guangdong and other places, and has established semicolons in various places. The sub-colons of Huaishantang such as "Hengchangde" and "Linxingjiu" are also well-known in the Huaiyao industry. .
To this day, the Huaishantang brand has a history of 251 years and is a time-honored brand in Henan and a Chinese independent brand. After eight generations of inheritance, the eighth generation of inheritance is Kang Mingxuan. Generations of inheritors of the Kang family adhere to the ancestral teaching of "remaining the ancestral teachings", manage fairly, keep the ancestral people without deception, keep the ancestral people in everything, and be true everywhere. At the same time, we adhere to the traditional Chinese medicine production skills and use the spirit of craftsmanship to temper yam treasures.
After the reform and opening up, Kang Mingxuan, the eighth-generation inheritor of Huaishantang and the 18th-generation descendant of Kang Baiwan family, was determined to revive Huaishantang and thus established Huaishantang Co., Ltd. Based on the advantages of Huaiyao’s hometown, we are committed to the inheritance and development of Huaiyao’s health care around the special agricultural products of Iron Sticky Yam. Through standardized planting, scientific and technological innovation and other measures, using modern technology and the inheritance and production techniques of the four major Huaiyao intangible cultural heritage, we have successively developed a series of products represented by Huaiyao, such as Huaishantang Iron Stick Yam powder, and are aimed at different ages, genders and The "yam+" full-life cycle food and nourishing products for health needs have become the leader in healthy food and nourishing yam.
At present, Huaishantang has developed into a full-industry chain enterprise integrating the research, development, planting, processing and sales of the four major Huai medicines. The company is an enterprise unit for drafting and formulating the four major Huai Pharmaceuticals national standards, a key enterprise for modern Chinese medicine technology industry engineering, an outstanding leading enterprise for agricultural industrialization in Henan Province, and an honest private enterprise in Henan Province.
In September 2017, Huaishantang CCTV advertising was popular. In 2018, the national spleen and stomach health project was launched, and the transformation and upgrading was launched in 2019. In 2020, Huaishantang was positioned as a yam health education service operator and upgraded to launch the "Time Age" series of Huai Yam powder, Huaishantang creates 12 valleys for the whole life cycle of healthy food and health, and launches a series of food and care service plans for the whole life cycle of "Yam+", including: pregnancy food and care plan, Huaiyou, and children's growth food and care plan Good, children's happiness, adolescent food and care plan, men's food and care plan warms the home, youthful food and care plan peerless, men's vitality food and care plan keeps the roots, the roots of life, sleep food and care plan to dream , hair diet and nourishment plan is endogenous, food and nourishment plan for those with poor qi and blood, food and nourishment plan for those with weak and uncomfortable food and nourishment plan for those with difficulty in defecation, etc.
Huaishantang adheres to the ancestral teaching of "living yu", inherits the thousand-year-old food and nourishing culture and the hundred-year-old intangible cultural heritage skills, innovates the four-season food and nourishing product service system, and promotes the thousand-year-old Huaiyao culture with the "good food and nourishing + health education + health tourism" model. , spread the spirit of craftsmanship for a century, promote the healthy China strategy, and serve a modern and beautiful life.
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