Honghui Fruit and Vegetable Co., Ltd. (hereinafter referred to as Honghui Fruit and Vegetable) was established in 1992 and is headquartered in Shantou City, Guangdong Province. It was established in the overall change of Honghui Food Co., Ltd. in the former Shantou Special Economic Zone. It was established on the Shanghai Stock Exchange on November 24, 2016. Successfully listed, stock code: 603336, is a national key leading enterprise in agricultural industrialization.

The company is a professional agricultural product service provider integrating the planting management, post-harvest purchase, pre-cooling of the origin, frozen storage, pre-selecting and grading, processing and packaging, and cold chain distribution of fruit and vegetable products. The main varieties cover all high-quality production areas and imported from all over the country. Specialty fruits and vegetables. Currently, the company has established 9 wholly-owned subsidiaries, 2 wholly-owned subsidiaries and 1 joint venture grandson in Yantai, Shanghai, Guangdong, Shantou, Fujian Zhao'an, Tianjin, Ganzhou, Jiangxi, Hong Kong, China and overseas Malaysia respectively. The company has set up 9 warehousing, processing and distribution centers across the country and equipped with cold chain facilities. The cooperative planting bases have covered agricultural advantageous production areas such as Shandong, Guangdong, Fujian, Xinjiang, Yunnan, Jiangxi, Shaanxi, Hebei, Anhui and Liaoning, targeting the Fruit and vegetable products have seasonal and regional characteristics. Through the layout and mutual allocation of processing and distribution bases in the main domestic fruit and vegetable production areas, as well as the relevant supporting facilities for cold chain logistics services, the distribution area can cover the whole country, effectively solving the demand between fruit and vegetable supply and demand. .

Through the industrial integrated business model of "standardized base management, closed-loop quality control, seamless cold chain distribution, and one-stop product supply", the company provides comprehensive and comprehensive services to all links of the fruit and vegetable industry. The business model has both commercial value and social benefits, which is in line with the modern consumption trend and the major policies of the country to promote the high-quality development of the "three rural areas and farmers". It can effectively reduce intermediate links, ensure the quality of agricultural products and reduce circulation costs, improve agricultural planting technology and promote Farmers’ income increase and promote large-scale agricultural development have made great contributions.

The company adopts international quality systems such as GLOBALGAP, ISO22000 (HACCP), ISO9001, and deeply integrates product quality and safety management into all aspects of the fruit and vegetable industry chain. It sets quality control points from planting to acquisition, transportation, warehousing, and initial processing. It establishes a A total quality management system from base to finished products to ensure high quality and safety of products. The company has built a cross-regional and multi-product product portfolio to meet the diversified needs of customers. With the advantages of a variety of products, high quality and good reputation, the company has developed domestic and international markets. The products are exported to the United States, Canada, Australia, Southeast Asia, India, the Middle East, etc. The country and region have been recognized by customers of major well-known supermarket chains and international large distributors around the world. China has also established solid cooperative relationships with large chain supermarkets such as Yonghui, Baijia, and China Resources Vanguard, and has become an important supplier of mainstream domestic e-commerce such as JD.com, Meituan, and Pinduoduo. It has high-quality products and perfect Service has won the trust of major customers at home and abroad.

Nowadays, the company will accelerate the layout of all-round procurement and sales networks, further deepen the industrial integrated business model, and enhance the company's competitiveness. At the same time, the company will continue to adhere to the service concept of "transmitting health and taking a fresh step". Relying on the company's advantages as an A-share listed company and a national leading enterprise in agricultural industrialization, and with the perfect quality management system, we will further play the role of Honghui Fruit and Vegetables in China The brand advantages of the external fruit and vegetable industry are striving to develop into an international first-class fruit and vegetable integrated service enterprise, providing consumers with safe and healthy fruit and vegetable products, and achieving win-win economic and social benefits for farmers, consumers and enterprises.