Fresh Cream

Fresh is a luxury skincare and cosmetics brand founded in 1991 by Lev Glazman and Alina Roytberg. The brand is renowned for its use of natural ingredients, innovative formulations, and a focus on holistic beauty. Fresh combines traditional apothecary wisdom with modern science to create products that are effective, gentle, and indulgent. Key ingredients in their products include sugar, soy, kombucha, and rose, which are known for their nourishing and rejuvenating properties. The brand emphasizes a sensory experience, with products designed to engage all the senses through their textures, scents, and packaging. Fresh has gained a loyal following for its high-quality, results-driven skincare and makeup products, and it is now a globally recognized brand under the LVMH (Moët Hennessy Louis Vuitton) umbrella. Fresh is a luxury skincare brand that combines natural ingredients with modern science to create effective, high-quality products. Founded in 1991 by Lev Glazman and Alina Roytberg, the brand is rooted in the belief that nature and science can work together to deliver transformative results. Fresh draws inspiration from global rituals and traditions, incorporating ingredients like sugar, soy, and rose to craft products that are both indulgent and beneficial for the skin. The brand is committed to sustainability, using responsibly sourced ingredients and eco-friendly packaging whenever possible. With a focus on sensorial experiences, Fresh products are designed to not only nourish the skin but also delight the senses, offering a holistic approach to beauty and wellness. Fresh is a globally renowned skincare and cosmetics brand known for its high-quality, natural, and effective products. Founded in 1991, Fresh has built a strong reputation for combining time-honored beauty rituals with modern science. The brand emphasizes the use of wholesome ingredients like soy, sugar, and rose, which are gentle yet powerful for skincare. Its iconic products, such as the Soy Face Cleanser and Rose Face Mask, have become cult favorites among beauty enthusiasts worldwide. Fresh’s brand influence extends beyond its products, as it is celebrated for its luxurious, spa-like experience and commitment to sustainability. The brand’s minimalist yet elegant packaging and focus on clean beauty resonate with consumers seeking both efficacy and indulgence. As part of the LVMH luxury group, Fresh has further solidified its position as a leader in the premium skincare market, appealing to a diverse and loyal customer base across the globe. Its innovative approach and dedication to natural ingredients continue to shape trends in the beauty industry, making Fresh a trusted and influential name in skincare.