Eminent Brand Ranking
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EMINENT

EMINENT

Amatech Luggage (Dongguan) Co., Ltd.
If you want to improve the ranking of your company brand or wish to avoid appearing here, please contact trading@bossgoo.com.
Brand Introduction

Founded in Taiwan in 1979, it is an internationally renowned luggage brand. It started with the manufacturing of professional suitcases and is a company specializing in the design, manufacturing and sales of suitcases/bags/bags and leisure products.

Yashi Eminent was founded in 1979. The headquarter of Wanguo Road Co., Ltd. (listed in 2004) is located in Tainan City, Taiwan. It has developed into the world's largest suitcases, bags, and bags for PC, ABS, PP, nylon and polyester. and professional design, manufacturing and sales company for leisure products. The annual output reaches 6 million suitcases, and 90% are exported to developed countries such as Europe, America and Japan. The three factories in the Taiwan Strait and Taiwan have a total of more than 5,000 employees.

Wanguotonglu and eminent Yashi, which started with the manufacturing of professional suitcases, had already used their own brand EMINENT to market the world thirty years ago, and gradually spread the reputation of Taiwanese people to more than 80 countries on five continents and 80 countries around the world. . In addition, the ODM suitcase of Wanguotonglu's ODM design brand is the love of other world-renowned brands. Japan's DUNLOP, Italy's BENETTON, France's DELSEY, and even the United States' Samsonite are all customers of Wanguolu. In terms of output, there are 6 million suitcases from all over the world every year, and the output is one of the best in the world. In the early 1980s, taking over the orders from Japanese department store operator Concord. (KYOWA) was a turning point for Wanguo to enter the international market. In order to stabilize Xie Mingzhen, a rare customer, in addition to investing in equipment and strengthening process management, the founder Chairman Xie Mingzhen gradually gained the trust of Xie Mingshan later.

In 1994, Chairman Xie rushed straight into Europe with an unstoppable momentum in Japan. "At that time, no one was willing to find an agent!" Chairman Xie said that in order to establish a foothold in Europe, he knew that finding an agent locally was imperative, and the strategy of "using barbarians to control barbarians" was imperative, so the whole of Europe was in a recession At that time, a warehouse covering an area of ​​13,000 square meters was purchased in the UK as a base; in order to attract agents to cooperate with Wanguo, they even distributed shares to agents and established a company under the name of EMINENT to operate the company as a British. The British company is the banner, downplaying local consumers' disagreement with oriental products of color, and has been operated in rural areas with weak brand concepts and spreading to the whole of the UK step by step. With its existing excellent quality, coupled with its increasingly strong brand awareness and brand loyalty, EMINENT is simply invincible in Europe. Among them, Kaufhof (KF), which has nearly 200 department stores in Europe, has become EMINENT's largest agent in the world, and has laid the entire product in the KF system base in Europe, and has advanced from Germany to Eastern Europe. KF has also been further promoted. In many strongholds, other brands will be removed from the counter and sold exclusively to EMINENT.


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