The original meaning of "Yiwei" brand is "snuggling", which means letting the baby snuggle in the mother's arms, showing the concept of Yiwei complementary food being the baby-centered and caring for the baby's growth and health.

Yiwei was founded in 1996. As the earliest company in China to develop professional complementary food products for infants and young children, Yiwei focuses on producing natural complementary foods suitable for Chinese babies' physique. Since its establishment, the company has been oriented towards rigorous, loving and high-quality, with service as its purpose, conscientious and innovative, providing Chinese babies with high-quality and comprehensive nutritional complementary food, and providing mothers with more convenient and safer feeding methods.

Shanghai Yiwei Nutritional Food Co., Ltd. is the first domestic enterprise specializing in the research, production and sales of "high concentration, powder" infant and toddler auxiliary food. Founded in 1996, the company has been committed to the exploration and research of scientific feeding of infants and young children in Shanghai with the Shanghai Nobel Children's Nutrition Research Center. It has specially developed Yiwei brand infant nutritional complementary food products Yiwei in response to the physiological characteristics and nutritional needs of Chinese babies. Always adhering to the business philosophy of "rigorous, loving, and high quality", everything is based on the nutritional needs of the baby's healthy growth, and constantly innovates. So far, there are animal protein series, multi-dimensional vegetable series, nutritional rice noodles series, functional product series, and nutritional biscuit series More than 80 nutritional complementary food products have been launched on the market in eight major series, including nutritional noodle series, natural fruit series, meat floss series. For more than ten years, it has provided high-quality and comprehensive nutritional complementary foods to Chinese babies, which are loved and dependent on by customers. Yiwei won the title of "Quality and Reputation" dual guarantee demonstration unit and "Shanghai Children's Favorite Products". In 2007, it was awarded the "Recommended Brand of China Eugenic Science Association".

The company has built a modern production workshop in Fengxian Zhuangxing Industrial Park in Shanghai, with an environment of "100,000" and is equipped with advanced production equipment. In production, we strictly follow the international HACCP quality control system, and introduce the latest food production management model and adopt a scientific health and safety management system to strictly control the quality control to ensure that we provide customers with high-quality products.