Handu Yishe E-Commerce Group Co., Ltd., Dequanna, a listed company, a Korean style fast fashion brand, a domestic influential middle-aged and elderly women's clothing brand, its Korean style fashion mother clothing based on comfort is well-known in the market

Dikuina is an original design brand under Handu Yishe.

Handu Yishe acquired ANYMO Aimo, an online middle-aged and elderly women's clothing brand. Dikuina adheres to the design style of ANYMO.

Handu Yishe Group has launched a new online women's clothing sub-brand, Dequanna, which is positioned as "Korean style fashionable mother's clothing".

Brand interpretation

Dikuina is often used in Portuguese-speaking countries, meaning "the sunny woman". Dikuna's mascot is Sunflower, named after its flowers often face the sun. The flower language of the Sun Lotus is the sun, symbolizing faith, glory, pride, loyalty, admiration, and courage to pursue the happiness and silent love you want. This is exactly the life attitude and creed of mature women advocated by Dikuena - to be a sunny and happy woman (Sunny and Happy Lady).

Brand Features

Dequanna redefined the basic silhouette and pattern suitable for middle-aged and elderly women based on the special physical characteristics of middle-aged and elderly women, and designed a style library covering all categories, greatly enriching the product styles of middle-aged and elderly women's clothing. It has changed the backward appearance of middle-aged and elderly women's clothing of "alternative" and "one style for ten years", and has also given a colorful world of clothing for middle-aged and elderly women.

Dikuena's design is based on comfort

(1) SAF profile adaptive fine-tuning technology

SAF technology can easily achieve universal comfort for mothers. From then on, the design of mother dress began to break out of the rigid H and O silhouettes and move towards the forefront of free and unrestrained fashion trends.

(2) PSD perspective structure three-dimensional cutting

More than 60% of the Dequanna styles use PSD. The advantage of PSD is that it "routes as you wish and lines as needed", while local PSD technology greatly increases the flexibility of cutting and can fit the changes in the mother's body shape. Practice has proved that three-dimensional tailoring makes mothers' outfits more comfortable to wear.

(3) CFSP customized skin-friendly treatment fabric

CFSP is a processing technology that makes fabrics more environmentally friendly and safer. In 2012, Dequanna improved the plant fiber content and twist strength of CFSP fabrics, which made the mother suits we produced more intimate and more delicate and soft.