Cisco Brand Ranking
Brand Introduction

Cisco is a network solution provider. Today, as a platform, the Internet has become an integral part of business, education, government and home communications, and Cisco's Internet technology is the basis of these networks.

Global business development

Cisco is one of the successful companies in the United States. Founded in 1984 by a professor couple at Stanford University. In 1986, routers were produced, allowing different types of networks to be connected to each other, and a communication revolution was launched. Cisco invests more than $4 billion in technology research and development every year. Cisco has almost become synonymous with "Internet, Internet applications, and productivity" over the past 20 years.

Cisco currently has the world's largest Internet business site, and more than 90% of the company's global business transactions are completed online. Cisco firmly believes that the Internet will change the way people work, live, study and play.

Rooted in China

Cisco entered the Chinese market in 1994 and currently has more than 3,400 employees in China, engaged in sales, customer support and services, R&D, business process operations and IT service outsourcing, Cisco financing and manufacturing. Cisco has established 16 business branches in China and established a large R&D center in Shanghai.

In October 2005, Cisco Shanghai R&D Center was officially launched, which will further enhance Cisco's ability to customize products to meet the changing needs of telecom operators in China, Asia and even the world.

In May 2006, in order to respond to the ever-increasing demand for network services in the Chinese market and provide direct support to local customers, Cisco Systems (China) Information Technology Services Co., Ltd. was established in Beijing. The company focuses on providing network lifecycle services to Chinese customers, helping users plan, design, implement, operate and optimize the network to successfully deploy and use network technology.

In November 2006, Cisco Systems (China) Financial Leasing Co., Ltd. was officially established. While meeting customers' network technology needs, it will help customers better manage their cash and assets and adopt innovative and flexible financial solutions.

On November 1, 2007, Cisco Corporation Officer John Chambers visited China. Cisco plans to commit $16 billion in China over the next three to five years, including significant improvements in local procurement and increase its education, Cisco Financing Leasing, R&D, direct and indirect investment, and sales and service operations. Invest.

On April 16, 2008, Cisco John Chambers visited China again and announced Cisco's next stage company development strategy and blueprint in Beijing. As an important step in the "Innovation and Sustainable Development" strategy, Cisco will continue to strengthen cooperation with the Chinese government and industries, and be consistent with China's development goals at all levels, including economic, social and environmental.

After a rare historical earthquake in Sichuan in May 2008, Cisco acted quickly and quickly determined a assistance program for education and medical care in the next three years with a total budget of at least 300 million yuan. Cisco will work together with governments and industries to create a 21st century-oriented education and medical model based on collaborative and interconnected information and communication technology. With the help of 21st century interconnected technology, narrow the urban-rural gap and share public resources in the fields of education and medical care more widely.

In addition to technological research and development and business promotion, Cisco has also stimulated the innovation culture in China. Cisco has invested US$700 million in many local Chinese companies and will increase its corresponding investment by US$350 million in the next five years. At the same time, Cisco also attaches great importance to helping China educate and cultivate network talents. By 2011, Cisco will add 300 Cisco Network Technology Colleges to many higher vocational colleges, and the total number of students participating in Cisco Network Technology College training will add 100,000 new students. people.

In January 2010, Cisco announced that it would re-dividate the Asia-Pacific and Japan regions into three regions to better promote the strategy formulation and resource investment in various markets in the region. Mainland China, Hong Kong and Taiwan, which are formerly part of the Asia-Pacific region, will form an independent Cisco Greater China region. Given the scale and growth rate of China's economic development and the degree of importance Cisco attaches importance to China's business, the establishment of the Greater China region separately is another major measure of Cisco's China strategy.

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