The maternal and infant brand "Bei Binfen Babyfun" has been established and launched in 2009. Its main product, home fetal heartbeat, has been unanimously praised by users, and its sales have occupied the forefront of major platforms for many years. In the future, Beibinfen will link upstream and downstream enterprises in the maternity and baby industry to provide a full set of products and services to meet the needs of users at different stages, so as to promote the healthy development of the maternal and baby industry while improving the user's good experience.

Foshan Shunde District Changxing Ultrasonic Equipment Co., Ltd., formerly known as "Dalian Changxing Electronics Factory", was established on January 3, 1987. The company began to develop and produce ultrasonic Doppler fetal heartbeat products in 1989, and is one of the earliest domestic manufacturers to develop and produce fetal heartbeats. Currently, the company owns two major brands: "Changxing Medical Electric" (Medical) and "Bei Binfant" (Maternal and Child).